Your privacy matters to us at ex777. This policy explains exactly what personal data we collect when you use our platform, why we collect it, how we store and protect it, and what your rights are as a Pakistani player. We have written this in plain language — no legal jargon, no confusing clauses.
We will never sell, rent or trade your personal information to any outside party for their own marketing purposes. Full stop.
This Privacy Policy applies to all users of the ex777 platform — anyone who visits ex777.biz, creates an account, places a bet, plays a game, or contacts our support team. By using ex777, you confirm that you have read and understood this policy. If you disagree with how we handle data, please do not use the platform. For any questions not answered here, email us at support@ex777.biz — we will respond in Urdu or English within one business day.
Ex777 collects two categories of data: information you give us directly when you register and use the platform, and information collected automatically as you interact with ex777. We keep collection to what is genuinely necessary — we do not collect data for the sake of it.
Information you provide directly:
Information collected automatically:
Ex777 does not collect sensitive personal data such as racial or ethnic origin, religious beliefs, political opinions, or health information beyond what is strictly required for responsible gaming assessments. If you voluntarily share such information with our support team, it is treated with the highest level of confidentiality.
Every piece of data ex777 collects has a specific, legitimate reason behind it. We rely on one or more of the following lawful bases for processing your personal information:
| Legal Basis | What This Covers at ex777 |
|---|---|
| Contractual necessity | Processing needed to operate your account, verify identity, process deposits and withdrawals, settle bets, and provide customer support. |
| Legal obligation | Age verification, anti-money laundering checks, fraud detection, and record-keeping obligations. |
| Legitimate interests | Platform security monitoring, fraud prevention, improving the ex777 product, and sending service-related communications. |
| Consent | Sending promotional communications including bonus offers, game announcements, and special promotions. You can withdraw consent at any time. |
We never process your data for purposes that are incompatible with the original reason for collection. If ex777 ever wishes to use your data for a new purpose, we will notify you and, where required, ask for your consent before proceeding.
The data ex777 collects is used exclusively to run the platform safely and effectively for Pakistani players, and to meet our legal obligations. Here is what that looks like in practice:
Ex777 does not use your data for automated decision-making that produces significant legal effects without human review. Our risk and compliance team reviews all material account decisions personally.
Ex777 does not sell, rent, or trade your personal data. We share it only in the limited circumstances listed below, and only to the minimum extent necessary for each purpose:
All third parties who receive ex777 user data are bound by data processing agreements that prohibit them from using that data for their own marketing or any purpose beyond the specific service they are providing to ex777.
Ex777 does not sell your personal information to marketers, data brokers, or any third party. Your data is used to run your account, nothing else.
We only collect the data that is genuinely necessary. If we do not have a clear, lawful reason to collect a particular piece of information, we do not collect it.
Promotional SMS and emails are only sent with your consent. You can withdraw that consent instantly at any time — no questions asked, no delay.
Ex777 uses cookies and similar tracking technologies to make the platform function properly and to understand how Pakistani players use it. A cookie is a small text file stored on your device when you visit a website. Here is how ex777 uses them:
Ex777 does not use third-party advertising cookies or allow external advertising networks to place tracking cookies on our platform. You will not be followed around the internet by ex777 retargeting ads.
You can manage cookie preferences through your browser settings. Disabling certain cookies may limit some functionality — for example, disabling functional cookies may mean you need to re-enter your preferences on each visit.
Data security is not a box-ticking exercise at ex777 — it is an ongoing operational priority. Pakistani players trust us with sensitive financial and personal information and we take that responsibility seriously. Here are the measures in place:
No system is 100% invulnerable. If you notice any suspicious activity on your ex777 account — unusual login locations, transactions you did not make, or messages you did not send — contact support@ex777.biz immediately and your account will be secured within minutes.
Ex777 keeps your data only for as long as it is needed for the purpose it was collected, or for as long as required by applicable legal and regulatory obligations. The following retention periods apply:
| Data Category | Retention Period | Reason |
|---|---|---|
| Account registration data | Duration of account + 5 years after closure | AML and regulatory compliance |
| Transaction and betting records | 7 years from transaction date | Financial record-keeping obligations |
| Identity verification documents | 5 years from account closure | KYC / AML legal requirements |
| Customer support communications | 3 years from last interaction | Dispute resolution and service quality |
| Analytics and usage data | Up to 24 months, then anonymised | Platform improvement — anonymised after this period |
| Marketing consent records | Until consent is withdrawn + 1 year | Evidence of lawful marketing basis |
When data reaches the end of its retention period, it is securely deleted or anonymised so that it can no longer be linked to you as an individual. Anonymised data may be retained indefinitely for aggregate statistical analysis.
As an ex777 player, you have meaningful rights over your personal data. These are not theoretical — you can exercise them by contacting support@ex777.biz and we will respond within 30 days. Here is what you are entitled to:
You can ask for a complete copy of all personal data ex777 holds about you. We will provide this in a clear, structured format within 30 days of your request at no charge.
If any data we hold about you is inaccurate or incomplete, you have the right to have it corrected. You can update basic account details directly in your account settings, or request corrections to other data by emailing support.
You can request deletion of your personal data. We will honour this where we are not required by law to retain it — for example, transaction records may need to be kept for AML compliance regardless of your request. We will explain clearly what can and cannot be deleted and why.
If you dispute the accuracy of your data or object to how it is being used, you can request that we restrict processing while the dispute is resolved. During a restriction, we will only process your data for the most essential purposes.
Where processing is based on your consent or a contract, you can request your data in a machine-readable format (CSV or JSON) suitable for transferring to another service.
You can object to processing based on ex777's legitimate interests, including direct marketing. If you object to marketing, processing for that purpose will stop immediately. Other legitimate interest processing will stop unless we can demonstrate compelling grounds that override your interests.
To exercise any of the above rights, email support@ex777.biz with the subject line "Data Rights Request" and a description of what you are requesting. We will acknowledge receipt within two business days and fulfil your request within 30 days.
Ex777 is strictly an 18+ platform. We do not knowingly collect personal data from anyone under the age of 18. Our registration process includes age verification steps specifically designed to identify and prevent underage users from creating accounts.
If ex777 becomes aware that an account belongs to a person under 18, the account will be immediately suspended, all activity will be voided, and any funds deposited will be returned to the payment method from which they came. All data associated with the account will be deleted after the mandatory minimum retention period for AML compliance has passed.
If you believe a minor in your household has accessed or created an ex777 account, contact support@ex777.biz immediately. We will act within 24 hours and will not share any information about the account activity with anyone other than the parent or guardian who contacts us.
Ex777 will update this Privacy Policy from time to time — when the law changes, when we add new features, or when we change how we process data in any meaningful way. When we make material changes, we will notify registered players via SMS to their registered Pakistani mobile number at least 7 days before the new policy takes effect.
The updated policy will be published on this page with a revised "last updated" date shown at the top. Minor updates — such as corrections to wording that do not change the substance of how we use your data — may be made without advance notice, but will always be reflected in the updated date on this page.
Your continued use of ex777 after the effective date of any revised policy constitutes your acceptance of the changes. If you do not agree with the revised terms, you have the right to close your account before the changes take effect and request that your data be deleted to the extent permitted by our retention obligations.
Ex777 is the data controller for all personal data processed under this Privacy Policy. If you have any questions, concerns, or requests relating to your privacy or this policy, please reach out through the channel below. Our team handles privacy queries in both Urdu and English.
Use subject line "Privacy Query" or "Data Rights Request" for faster routing. Response within one business day.
Ex777 aims to resolve all privacy queries directly and promptly. If after contacting us you remain dissatisfied with how your data is being handled, you have the right to escalate your complaint to the relevant data protection authority in your jurisdiction.
All personal and financial data stored on ex777 servers is encrypted with AES-256 — the same standard used by international banking institutions. Your data at rest is as secure as your data in transit.
Access, correct, export or delete your ex777 data at any time. Submit a request to support@ex777.biz and we will respond within 30 days. No complexity, no unnecessary delays.
Tired of promotional messages? Reply STOP to any ex777 SMS or email support@ex777.biz and all marketing communications stop immediately. Your game and account notifications are unaffected.
We publish exactly how long we keep each type of data and why. Nothing is held indefinitely without a clear legal or operational reason. See Section 7 for full details.
Register today with confidence. Your privacy is protected, your PKR payouts are instant, and your data is never sold.
Create Free AccountEx777 was built for Pakistani players — and that means respecting your data the same way we respect your time and your money. Join over 500,000 players who bet on cricket, play live Teen Patti, and spin jackpot slots with complete confidence that their personal information is handled honestly and securely.
18+ · Gamble Responsibly · PKR Only · Your data is never sold